HBO Max · Pay · US Ad-Free monthly subscribers · US
Ad-Free monthly price raised to $15.99
HBO Max's Ad-Free monthly plan rose $1 to $15.99; With Ads and the yearly Ad-Free plan stayed the same
Was $14.99/monow $15.99/mo
What this means for you
Ad-Free cost $1 more per month, about 7% more. The With Ads plan ($9.99/mo) and the Ad-Free yearly plan ($149.99/yr) did not change.
Evidence
HBO Max raised its Ad-Free monthly plan from $14.99 to $15.99. The HBOMax.com homepage lists $14.99 in a capture from 8:10 am ET on January 12, 2023 and $15.99 at 3:25 pm ET the same day; TechCrunch reported the new price applied to new subscribers immediately. HBO Max's help center says all other plans, including the $149.99 Ad-Free yearly plan, stay the same, and that existing subscribers billed by HBO Max or an app store pay $15.99 from their first billing date on or after February 11, 2023.
- Ad-Free (now Standard), monthly
- Was $14.99/mo$15.99/mo
- Ad-Free, yearly
- $149.99/yr · unchanged
- With Ads (now Basic with Ads)
- $9.99/mo · unchanged
Sources
- HBO Max Help Center: HBO Max Ad-Free monthly plan price change (captured Feb 3, 2023) · archived
- HBOMax.com homepage plans, US (before, Jan 12 2023, 8:10 am ET) · archived
- HBOMax.com homepage plans, US (after, Jan 12 2023, 3:25 pm ET) · archived
- TechCrunch: HBO Max's ad-free monthly subscription is increasing by $1 (Jan 12, 2023) (secondary) · archived
- New subscribers:
- Jan 12, 2023
- Existing subscribers:
- Feb 11, 2023 · Subscribers billed by HBO Max or an app store paid $15.99 from their first billing date on or after Feb 11, 2023 (after any promotional discount ended); TV, mobile and wireless providers informed their own customers (HBO Max help center).
Effective Jan 12, 2023 · First recorded Jan 12, 2023 · Reconstructed · Verified