YouTube Premium price increase 2023
2 YouTube Premium changes took effect in 2023. Prices went up on Jul 20, 2023. Premium Individual: $11.99/mo → $13.99/mo.
2023 at a glance
- Changes in 2023
- 2
- Jan–Dec 2023
- Biggest increase
- +$2 · +17%
- Premium Individual: $11.99/mo → $13.99/mo
- Cheapest plan now
- $8.99/mo
- Premium Lite
- Last change in 2023
- on or before
- YouTube Music Premium went up on all plans; Individual is now $10.99/mo
Price history
2023 in context
Every price on record; 2023 is shaded and the other years are dimmed. Turn plans on or off to compare them.
Now
$10$15$20$25$30
20222023202420252026
| Premium Individual | 2022-01-01 | $11.99 |
| Premium Individual | 2023-07-20 | $13.99 |
| Premium Individual | 2026-04-09 | $15.99 |
| Premium Family | 2022-01-01 | $17.99 |
| Premium Family | 2022-10-20 | $22.99 |
| Premium Family | 2026-04-09 | $26.99 |
| Premium Lite | 2025-03-05 | $7.99 |
| Premium Lite | 2026-04-09 | $8.99 |
| Premium Individual (annual) | 2023-07-19 | $119.99 |
| Premium Individual (annual) | 2023-07-20 | $139.99 |
| Premium Individual (annual) | 2026-04-09 | $159.99 |
| Premium Student | 2022-01-01 | $6.99 |
| Premium Student | 2023-07-20 | $7.99 |
| Premium Student | 2026-04-09 | $8.99 |
| YouTube Music Premium Individual | 2023-07-12 | $9.99 |
| YouTube Music Premium Individual | 2023-07-20 | $10.99 |
| YouTube Music Premium Individual | 2026-04-10 | $11.99 |
| YouTube Music Premium Individual (annual) | 2023-07-12 | $99.99 |
| YouTube Music Premium Individual (annual) | 2023-07-20 | $109.99 |
| YouTube Music Premium Individual (annual) | 2026-04-18 | $119.99 |
| YouTube Music Premium Family | 2023-07-12 | $14.99 |
| YouTube Music Premium Family | 2023-07-20 | $16.99 |
| YouTube Music Premium Family | 2026-04-10 | $18.99 |
| YouTube Music Premium Student | 2023-07-12 | $4.99 |
| YouTube Music Premium Student | 2023-07-20 | $5.49 |
| YouTube Music Premium Student | 2026-04-18 | $5.99 |
Plan prices
2023: start vs end
US prices on Jan 1 and Dec 31, from the price history. Plans whose price changed come first; plans discontinued before 2023 are left out.
| Plan | Jan 1, 2023 | Dec 31, 2023 | Change |
|---|---|---|---|
| Premium Individual | $11.99/mosince | $13.99/mosince | +$2 · +17% |
| Premium Individual (annual) | — | $139.99/yrsince | Record starts in 2023 |
| Premium Student | $6.99/mosince | $7.99/mosince | +$1 · +14% |
| YouTube Music Premium Individual | — | $10.99/mosince on or before | Record starts in 2023 |
| YouTube Music Premium Individual (annual) | — | $109.99/yrsince on or before | Record starts in 2023 |
| YouTube Music Premium Family | — | $16.99/mosince on or before | Record starts in 2023 |
| YouTube Music Premium Student | — | $5.49/mosince on or before | Record starts in 2023 |
| Premium Family | $22.99/mosince | $22.99/mosince | Unchanged |
Changes
Every YouTube Premium change in 2023
- ≤ Got worse+$1 IndividualPay, got worse
YouTube Music Premium went up on all plans; Individual is now $10.99/mo
Was $9.99now $10.99
- Got worse+$2 IndividualPay, got worse
YouTube Premium Individual rose to $13.99/mo; Family unchanged
Was $11.99now $13.99
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