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HuluPay, got worseUS

Price increase on Hulu and Hulu + Live TV

Hulu with ads rose from $7.99 to $9.99/mo, Hulu (No Ads) to $18.99 and Hulu + Live TV to $82.99

What changed

Hulu (With Ads)
Was Before: $7.99/mo
After: $9.99/mo
+$2 · +25%
Hulu (No Ads)
Was Before: $17.99/mo
After: $18.99/mo
+$1 · +6%
Hulu (With Ads) + Live TV
Was Before: $76.99/mo
After: $82.99/mo
+$6 · +8%
Hulu (No Ads) + Live TV
Was Before: $89.99/mo
After: $95.99/mo
+$6 · +7%
Disney+, Hulu, Max Bundle (With Ads)
Before: $16.99/mo
After: $16.99/mo
Unchanged
Disney+, Hulu, Max Bundle (No Ads)
Before: $29.99/mo
After: $29.99/mo
Unchanged

What this means for you

Hulu with ads cost $2 more a month (+25%) and Hulu without ads $1 more. Both Live TV plans went up $6; the Disney+, Hulu, Max bundles kept their prices.

What you can do

Context

Hulu (With Ads) price history2nd increase since 2022
$9.99
this change
$12.49
now
$7.99
2022
$11.99
2025

Evidence

From September 18, 2024 the Hulu plans page said 'Hulu (With Ads) will increase to $9.99/month on 10/17/2024. Hulu (No Ads) will increase to $18.99/month', Hulu (With Ads) + Live TV to $82.99 and Hulu (No Ads) + Live TV to $95.99. It shows $7.99, $17.99, $76.99 and $89.99 in a capture from 05:12 UTC on October 17, 2024, and the new prices at 08:17 UTC. The Disney+, Hulu, Max bundles ($16.99 and $29.99) were unchanged. Disney announced the increases on August 6, 2024. The Duo and Trio bundle changes on the same date are in the Disney+ record disney-plus-us-price-increase-2024-10.

Sources

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