Netflix vs HBO Max
Netflix's cheapest plan anyone can buy is Standard with ads at $8.99/mo; HBO Max's cheapest plan anyone can buy is Basic with Ads at $10.99/mo. Netflix has raised prices 4 times since 2022, and HBO Max has raised prices 3 times since 2022. US prices, verified Sep 25, 2026.
At a glance
Side by side
Plans, ads and limits
- Cheapest plan anyone can buy
- Netflix: $8.99/mo · Standard with ads
- HBO Max: $10.99/mo · Basic with Ads
- Cheapest without ads
- Netflix: $19.99/mo · StandardAds: No
- HBO Max: $18.49/mo · StandardAds: Only in live events
- Price increases
- Netflix: 4 since 2022
- HBO Max: 3 since 2022
- Latest increase
- Last change
- Ads
- Netflix:
- Standard with ads: Yes
- Standard: No
- Premium: No
- HBO Max:
- Basic with Ads: About 6 min/hour
- Standard: Only in live events
- Premium: Only in live events
- Streams
- Netflix:
- Standard with ads: 2
- Standard: 2
- Premium: 4
- HBO Max:
- Basic with Ads: 2
- Standard: 2
- Premium: 4 (2 for sports)
- Download devices
- Netflix:
- Standard with ads: 2
- Standard: 2
- Premium: 6
- HBO Max:
- Standard: 30
- Premium: 100
- Video quality
- Netflix:
- Standard with ads: 1080p (Full HD)
- Standard: 1080p (Full HD)
- Premium: 4K (Ultra HD) + HDR
- HBO Max:
- Basic with Ads: Full HD 1080p
- Standard: Full HD 1080p
- Premium: 4K Ultra HD
- Audio
- Netflix: Not listed
- HBO Max:
- Premium: Dolby Atmos
Current plans
Every plan and price
US prices, verified .
Netflix
- Standard with ads$8.99/mo
- Standard$19.99/mo
- Premium$26.99/mo
HBO Max
- Basic with Ads$10.99/mo
- Standard$18.49/mo
- Premium$22.99/mo
- Basic with Ads (annual)$109.99/yr
- Standard (annual)$184.99/yr
- Premium (annual)$229.99/yr
Price history
What each plan has cost
The price in effect over time, from each service's records. A hollow dot marks a price in effect on or before that date.
Now
$10$15$20$25$30
2023202420252026
| Standard | 2022-01-13 | $13.99 |
| Standard | 2022-01-14 | $15.49 |
| Standard | 2025-01-21 | $17.99 |
| Standard | 2026-03-26 | $19.99 |
| Premium | 2022-01-13 | $17.99 |
| Premium | 2022-01-14 | $19.99 |
| Premium | 2023-10-18 | $22.99 |
| Premium | 2025-01-21 | $24.99 |
| Premium | 2026-03-26 | $26.99 |
| Standard with ads | 2022-11-03 | $6.99 |
| Standard with ads | 2025-01-21 | $7.99 |
| Standard with ads | 2026-03-26 | $8.99 |
Now
$10$15$20$25
20222023202420252026
| Standard | 2022-01-01 | $14.99 |
| Standard | 2023-01-12 | $15.99 |
| Standard | 2024-06-04 | $16.99 |
| Standard | 2025-10-21 | $18.49 |
| Premium | 2023-05-23 | $19.99 |
| Premium | 2024-06-04 | $20.99 |
| Premium | 2025-10-21 | $22.99 |
| Basic with Ads | 2022-01-01 | $9.99 |
| Basic with Ads | 2025-10-21 | $10.99 |
| Basic with Ads (annual) | 2022-01-01 | $99.99 |
| Basic with Ads (annual) | 2025-10-21 | $109.99 |
| Standard (annual) | 2022-01-01 | $149.99 |
| Standard (annual) | 2024-06-04 | $169.99 |
| Standard (annual) | 2025-10-21 | $184.99 |
| Premium (annual) | 2023-05-23 | $199.99 |
| Premium (annual) | 2024-06-04 | $209.99 |
| Premium (annual) | 2025-10-21 | $229.99 |
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