ESPNPay, got neither better nor worseUS
ESPN launches ESPN Unlimited at $29.99/mo; ESPN+ becomes ESPN Select
ESPN Unlimited launched at $29.99/mo with all ESPN networks; ESPN+ became ESPN Select at the same $11.99/mo
What changed
- ESPN+ / ESPN Select
- Was Before: ESPN+, $11.99/mo or $119.99/yr
- After: ESPN Select (ESPN+ content only), $11.99/mo or $119.99/yr
- ESPN Unlimited
- Was Before: Not offered
- After: $29.99/mo or $299.99/yr; ESPN's networks plus ESPN+
What this means for you
ESPN+ kept its price under the new name ESPN Select. ESPN Unlimited is a new, pricier plan that adds ESPN's TV networks without a cable subscription.
Context
this change$31.99
now
How we know
ESPN's Aug 6, 2025 release set the launch for Aug 21 with an unlimited plan for $29.99 a month.
An archived copy of ESPN's homepage from Aug 16, 2025 lists only ESPN+, at $11.99 a month.
ESPN Fan Support lists Select at $11.99 or $119.99 a year, and Unlimited at $29.99 or $299.99.
The homepage FAQ says existing ESPN+ subscribers were converted into ESPN Select subscribers.
Sources
- ESPN Press Room: ESPN's Direct-to-Consumer Service and Enhanced App Launching August 21 (Aug 6, 2025) · archived copy
- ESPN Press Room: ESPN launches new direct-to-consumer service, enhanced ESPN App (Aug 21, 2025) · archived copy
- ESPN+ homepage FAQ (before, Aug 16 2025) · archived copy
- ESPN Fan Support: ESPN Select or Unlimited Plans and Prices (archived Aug 20 2025) · archived copy
- ESPN homepage FAQ (after, Aug 21 2025) · archived copy
Full research notes
ESPN's August 6, 2025 release said its direct-to-consumer service would launch on Thursday, August 21 with 'an unlimited plan for $29.99/month' covering ESPN's linear networks plus ESPN on ABC, ESPN+, ESPN3, SECN+ and ACCNX; its August 21 release says 'ESPN launched today'. ESPN Fan Support's plans and prices page, archived August 20, 2025, lists ESPN Select at $11.99 monthly or $119.99 annual and ESPN Unlimited at $29.99 monthly or $299.99 annual. The ESPN+ homepage listed only ESPN+ at $11.99/mo. or $119.99/yr. on August 16, 2025; from August 20 its FAQ says 'Existing ESPN+ subscribers have been converted into ESPN Select subscribers, but they will continue to have access to the same ESPN+ service' and 'ESPN Select includes ESPN+ content only'. Unlimited is priced above the cheapest existing plan, so under the direction rules this is a new, pricier option (neutral).
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