Streaming price increases in 2023
7 of the 11 streaming services we track raised prices in 2023. 15 plan prices went up. Monthly plans anyone can buy went up 19% on average ($3.25/mo). The largest increase was Apple TV, from $6.99/mo to $9.99/mo (+43%).
2023 in numbers
- Raised prices
- 7 of 11
- streaming services we track, 2023
- Average increase
- +19%
- +$3.25/mo across 12 monthly plans
- Largest increase
- +43%
- Apple TV: $6.99/mo → $9.99/mo
- Largest in $
- +$7/mo
- Hulu + Live TV, Disney+ and ESPN Select: $69.99/mo → $76.99/mo
Who raised prices
Who raised prices the most in 2023
Month by month
Every increase in 2023, by month
October · 10 increases
Apple TV+ · Apple TV
Was $6.99/monow $9.99/mo
+43%Netflix · Basic
Was $9.99/monow $11.99/mo
+20%Netflix · Premium
Was $19.99/monow $22.99/mo
+15%Disney+ · Disney+ Premium
Was $10.99/monow $13.99/mo
+27%Disney+ · Disney+ Premium (annual)
Was $109.99/yrnow $139.99/yr
+27%Disney+ · Disney+, Hulu, ESPN Select Bundle Premium
Was $19.99/monow $24.99/mo
+25%Hulu · Hulu Premium
Was $14.99/monow $17.99/mo
+20%Disney+ · Disney+, Hulu, ESPN Select Bundle
Was $12.99/monow $14.99/mo
+15%Hulu · Hulu + Live TV, Disney+ and ESPN Select
Was $69.99/monow $76.99/mo
+10%Hulu · Hulu Premium + Live TV, Disney+ Premium and ESPN Select
Was $82.99/monow $89.99/mo
+8%
July · 3 increases
YouTube Premium · Premium Individual
Was $11.99/monow $13.99/mo
+17%YouTube Premium · Premium Individual (annual)
Was $119.99/yrnow $139.99/yr
+17%YouTube Premium · Premium Student
Was $6.99/monow $7.99/moRestricted plan
+14%
June · 1 increase
Paramount+ · Essential
Was $4.99/monow $5.99/mo
+20%
January · 1 increase
HBO Max · Standard
Was $14.99/monow $15.99/mo
+7%
Every price change
Plan by plan
15 price increases in 2023
- Apple TV+Apple TV+$3 · +43%Was $6.99/monow $9.99/mo
- NetflixPremium+$3 · +15%Was $19.99/monow $22.99/mo
- NetflixBasic+$2 · +20%Was $9.99/monow $11.99/mo
- HuluHulu Premium + Live TV, Disney+ Premium and ESPN Select+$7 · +8%Was $82.99/monow $89.99/mo
- HuluHulu + Live TV, Disney+ and ESPN Select+$7 · +10%Was $69.99/monow $76.99/mo
- Disney+Disney+, Hulu, ESPN Select Bundle+$2 · +15%Was $12.99/monow $14.99/mo
- HuluHulu Premium+$3 · +20%Was $14.99/monow $17.99/mo
- Disney+Disney+, Hulu, ESPN Select Bundle Premium+$5 · +25%Was $19.99/monow $24.99/mo
- Disney+Disney+ Premium (annual)+$30 · +27%Was $109.99/yrnow $139.99/yr
- Disney+Disney+ Premium+$3 · +27%Was $10.99/monow $13.99/mo
- YouTube PremiumPremium Student+$1 · +14%Was $6.99/monow $7.99/moRestricted plan
- YouTube PremiumPremium Individual (annual)+$20 · +17%Was $119.99/yrnow $139.99/yr
- YouTube PremiumPremium Individual+$2 · +17%Was $11.99/monow $13.99/mo
- Paramount+Essential+$1 · +20%Was $4.99/monow $5.99/mo
- HBO MaxStandard+$1 · +7%Was $14.99/monow $15.99/mo
Download data (CSV) · Free to use with credit to Duskalo + link.
Biggest increases
The largest price increases of 2023
- 1
Was $6.99/monow $9.99/mo
+$3 · +43% - 2
Was $10.99/monow $13.99/mo
+$3 · +27% - 3
Was $4.99/monow $5.99/mo
+$1 · +20% - 4
Was $9.99/monow $11.99/mo
+$2 · +20% - 5
Was $14.99/monow $17.99/mo
+$3 · +20% - 6
Was $11.99/monow $13.99/mo
+$2 · +17%
No increase
Services that didn't raise prices in 2023
About this data
How we count
Methodology
A row is a plan whose US price changed on a date in the service's price history, for new subscribers, with a sourced record behind it. Restricted plans (student plans, and plans with eligibility rules or that need another subscription) are tagged, and left out of the headline numbers, the “Who raised prices” chart and the biggest increases. Averages and the largest increases also use monthly plans only. Services we don't track aren't counted.
Methodology →Download the data
Every price change since 2022 as a CSV: dates, plans, old and new prices, and a link to each record. Free to use with credit to Duskalo + link.
Download data (CSV)Cite this page
- Title:
- Streaming price increases in 2023 (US)
- URL:
- https://www.duskalo.com/price-increases/2023/streaming
- Updated:
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